Cigar Review: Illusione Epernay Le Matin
25 Jun 2012
This cigar boasts a lovely wrapper, excellent construction, and more flavors than you’ll find in a collection of three-star restaurant menus. This Illusione vitola, introduced in 2010, has become a favorite since I smoked my first one only a month or so ago.
I’ve read that the blend has no ligero and that seems believable. Le Matin is no nicotine horse choker. Instead, it’s a medium strength, complex cigar that, to me, can compete with any cigar in the world.
In fact, if there’s someone who’s convinced Cubans are the only ones worth smoking, I recommend Le Matin. Pour whatever you like to drink, light up this 6.75-inch lightly pressed cigar, and prepare to spend 90 minutes or more enthralled. The 46 ring gauge Nicaraguan puro burns slowly and cool with a tight ash.
It’s difficult to enumerate the flavors without sounding like a tasting wheel. There’s a sweetness in parts that lingers on the finish, a variety of floral notes, a bite at points that complements the spicy notes, and coffee undertones sprinkled throughout.
Like other creations of Don Giolito—interestingly, another cigar master and musician—Le Matin isn’t the easiest cigar to find. Frankly, I don’t think I’d seen it until recently when I quickly stocked up.
At around $11 per stick, the price may be a bit steep. But I can only tell you it’s worth every penny. If you aren’t initially committed to giving Le Matin the time and attention it deserves, you’ll probably find yourself abandoning whatever plans you had to focus on the cigar shortly after lighting up.
When Cigar Aficionado named Le Matin No. 7 on its list of top cigars for 2010, the magazine wrote about Giolito’s “impeccable quality.†I can only concur. For me, this is, without question, a smoke worthy of a rare rating of five stogies out of five.

[To read more StogieGuys.com cigar reviews, please click here. A list of other five stogie-rated cigars can be found here.]
photo credit: Stogie Guys

Since, the team at Drew Estate Subculture Studios and Joya de Nicaragua has obliged with the Bait Fish size. Since late last year, the Bait Fish (4 x 44) was exclusive to online-only New Havana Cigars, but in May it was announced that the line would be going national. And if the sample I smoked during my visit to Nicaragua is any indication, another more traditionally-sized MUWAT is on the way soon (toro-sized, if I recall).
This new cigar line is made by Oliva for Famous Smoke Shop and highly touted for strength. It’s also getting a public relations push, with samples being sent out by Famous for reviews, which is how I came to smoke these.
And then a funny thing happened. Dona Flor seemingly dropped off the face of the earth. I stopped seeing Dona Flor cigars in shops. I stopped hearing others talk about Dona Flor. And when my own stash ran out, I stopped smoking Dona Flor altogether. I never investigated why. I guess I just moved on and forgot about the company that introduced me to the notion of a Brazilian puro.
It’s not that I don’t believe some cigars benefit from aging. I’m just not organized enough to do it well. How I envy those of you who meticulously record your stash in a database.
And while all of their cigars are aged for years before they are sold, at their shop they have an even more special collection of cigars that have been aged for well over a decade, including many from the first years of PG Cigars, which was founded in 1991.
The newest Romeo y Julieta blend, called simply 
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