The Stogie Guys

Every once in awhile, my list of cigar industry observations gets long enough that I feel compelled to pull them together so I can turn the page and start anew:

Sloppy websites. This is especially galling from online cigar retailers. Misspellings, dead links, and typos tell customers you lack a commitment to quality. Sure, we all make mistakes. That’s why we all need an editor. Hire a good one to go over your site and review every new posting. It’s money well spent.

House brand discounts. How is it possible to have an MSRP on a cigar made for you that you then mark down? Some no-name bundle packaged for your site or shop and never seen anywhere else has a “list price”? And you’re “discounting” it? Where’s George Carlin when you really need him…

Padrón praise. This company sets an industry standard, thriving without hype or chasing what happens to be hot. With a full line of excellent cigars, Padrón resists trends–like constantly issuing line extensions or “new” blends–and operates with consistent quality and consistency. New entrants in the business could set no higher goal than to emulate Padrón.

Box data. Why aren’t the country origins of wrapper, binder, and filler listed on cigar boxes, at least by those manufacturers who put them on their websites? How is a smoker to make a decision about a cigar he’s not seen before in a shop without some information? We aren’t all walking around yet with a smart phone and a cigar app.

OK, what’s on your list? Let us know.

–George E

photo credit: Flickr

Last Friday I did something I should have done a long time ago, something most people take care of while they’re in high school or college. I had my wisdom teeth yanked out.

I didn’t really have anything against these three impacted bastards per se. For years I was aware that they were in there, and for years I was told by dentists that the choice to leave or remove them was my own. Since I’m no fan of oral surgery, I decided to let them be. That is until I started to get headaches in my temples and pain in my jaw. That’s when I (eventually) manned up and scheduled the same procedure that so many women and children have survived before me. How courageous.

Now, five days after D-Day for the wisdom teeth, my mouth is starting to heal. The headaches persist, but I expect them to subside as my jaw slowly gets used to all the extra space in my face.

As the healing process runs its course, I must abstain from cigars. There are certain things all post-extraction patients must avoid for at least a week, including straws, tortilla chips, booze, and popcorn. But top of the list is smoking. Smoking in the days following oral surgery can cause complications the likes of which I want no part.

I knew this ahead of time. That’s why, in the days leading up to the surgery, I lit up some of my favorite smokes, including the Arturo Fuente Flor Fina 8-5-8, Tatuaje L’Espirit de Vérité 2009, Tesa Cabinet 312, and the PG 15th Anniversary.

I haven’t smoked anything in a week now. So far that’s going fine. Cigars are nothing like cigarettes when it comes to addiction (or anything else for that matter). Would I love to spark something special right now to celebrate my reemergence into the world of premium tobacco? Of course. But that would be premature. I’m holding off until I’m back to normal.

But this run of consecutive cigar-free days brings up some interesting questions: What’s the first cigar I should light up when the hiatus is over? What’s the longest you’ve gone without a cigar since becoming a true cigar enthusiast? What other cigar related activities should I engage in while I’m not smoking—organize my humidors, catch up on reading, etc.? I’d love to see your feedback in the comments below.

–Patrick A

photo credit: Imgur.com

[Editor’s Note: “Cigar Face-Off” is a new feature where we compare and contrast cigars that share at least one important attribute. Please let us know what you think about the new feature in the comments below, and feel free to suggest two cigars for a future Face-Off.]

Pete Johnson and Don Pepin Garcia continue their buzz-heavy collaboration with the recent release of the über-potent Fausto and the intriguing La Casita Criolla U.S. broadleaf puro.

Fausto FT 150 Toro

I found the strength to live up to the hype. Even so, it snuck up on me the first time because the blend is very smooth with the sort of deep, rich flavors common to Tatuajes. Kicking off with heavy pepper, there were also some hay notes that I tend to associate more with Connecticut than Nicaragua, which is the home for the filler and binder. Perhaps they came from the Ecuadorian Habano maduro wrapper.

About one third of the way down the six-inch stick, the pepper lightened up a bit, allowing some dark fruit to come through. And in the final third, there was a thick woody component. With a 50-ring gauge the Toro is a comfortable smoke. At about $8.50 a stick, it’s slow burning treat.

La Casita Criolla HCBC Corona Gorda

This is a cigar about which I expect most smokers will have a strong opinion. It certainly stands out, from the rough, thick wrapper to the dark, gray ash. Not to mention the taste, which I found to be earthy, somewhat sharp, and occasionally harsh.

I’ve only smoked a couple and don’t know if I’ll go back for more. At around $7 for the Corona Gorda (5.6 x 46), the price is reasonable.

Conclusion

These two new releases are a result of Tatuaje’s willingness to experiment and create new tastes and experiences for smokers. I think that’s great.

Of course, every cigar isn’t going to please everyone. But you’ll be missing out if you don’t give these a try. I preferred the Fausto, though its power will probably make it an occasional choice. La Casita was more unusual, and I thought it lacked the depth and nuance of most Tatuaje smokes.

–George E

photo credit: Stogie Guys

StogieGuys.com has long extolled the virtues of the humble match. Oh, sure, we appreciate a fine butane lighter that throws an exquisite flame hot and heavy enough for a bit of spot welding. And no one can discount the difficulties of trying to use matches on a windy day.

Still, it’s difficult to dismiss the long list of positive traits found in the centuries-old match. Cheap, transportable, replaceable, consistent, just to name a few. One that should be on the list — ubiquitous — is, alas, not nearly as applicable as it was in decades past. Recognition of that fact is the reason for this request of every cigar shop where people gather to smoke: Please put matches around for your customers to use.

I know most shops have lighters out with cutters, and I appreciate that. I also appreciate that owners frequently find those same implements disappear from the counter, prey to the five-finger discount. So proprietors are certainly justified in being reluctant to spread them throughout their establishment.

But having lighting implements at hand is often necessary in a cigar shop. Those ceiling and floor fans, heating and air-conditioning units, and air-moving machines that make the lounge a pleasant place also create breezes that can lead to uneven cigar burning and the need for touch-ups. Add in the growing use of tough-burning ligero tobacco and you’ve got even more cigars that need extra care after the initial lighting.

I’m still puzzled why every cigar shop doesn’t use matches as advertising. They’re not particularly expensive and present a great opportunity to create something special. If you can’t afford to design your own matches, talk to your suppliers. Is there a smoker out there who’s never picked up a box of Cuesta-Rey matches?

I’m not picky. Like most cigar smokers, I’d prefer the long cedar matchsticks that are ideally suited to the task. But I’ll settle for the shorter, conventional-length matches, though its essential they be wooden in a box rather than cardboard in a book.

Of course, match privation ranks pretty low on the scale of world issues. Yet it is an easy way to make smoking life a little more pleasant. And it seems fitting that the recommendation to light a candle rather than curse the darkness supposedly originated with the Chinese. After all, they’re the ones credited with inventing matches.

–George E

photo credit: Stogie Guys

You browse a table where stacks of cigar boxes are arranged in rows, their closed lids decorated with shiny gold gilding and brilliantly colored images meant to attract your attention. You’re interested in the artwork on the box instead of the cigar’s style or brand. You see a young woman, seductive and sexily clad, her face passive and motionless. Coy but inviting. Confident and convincing, with a hint of a smile that says, “You can trust me.”

You pick up this box of cigars for a closer look at this pretty girl—she’s the centerpiece of a brilliant arrangement of symbolic imagery, a romantic fantasy world meant to satisfy you, and you only.

Around the woman, a wreath of gold coins appeals to your desire for wealth. Behind her, a flourishing tobacco plantation reflects her fertility.

A pair of men far away ride horses and play polo, and just over her right shoulder stands a Roman warrior—the point of his sword planted between his feet and his muscular arms folded patiently across the hilt, waiting for the pretty girl to stop looking at you and give her undivided attention to him. But she never does.

Despite the wealth that surrounds her, the fertile land, the sport, the heroic soldier waiting to take her in his arms, she never breaks her stare with you. From the moment you saw her, her eyes were planted firmly and eternally on you.

You can’t put this box of cigars down because doing so would mean rejecting beauty and denying yourself of this beautiful woman, this lithographed seductress. And what man has the power to refuse a woman like this?

You take the box to the counter and pay for your cigars, walking home with a new companion designed especially for you. The year is 1844. You are in Havana, Cuba.

For a 19th century cigar enthusiast, the artwork on the box and label are as attractive as the cigar itself. In 1837, Ramón Allones named a brand of cigars after himself and became the first to wrap a label around the end of a cigar. But it was nearly 40 years before that when the Cuban trademark office, in 1810, recorded the first two applications for cigar brand registration: B. Rencurrel by Bernardino Rencurrel and Hija de Cabañas y Carbajal, by Francisco Cabañas.

Cigar labels were one of the earliest forms of advertising and marked a shift to a consumer culture. Making the product unique, an attractive cigar label captured a customer’s attention and was as important as the cigar itself. Ramón Allones, arguably the pioneer of this technique, used manly images of military shields and spears, golden lions, royal crowns, and colorful banners of victory.

Years later it was Cuba Libre, and Teddy Roosevelt’s Rough Riders, that became popular themes on many cigar labels. But from the earliest cigars to the modern day Cuestra Rey, one image that has endured is that of the beautiful woman: the damsel in distress who can only be rescued by the man who lifts her off the cigar store shelf and carries her (and his billfold) to the nearest cash register.

–Mark M

photo credit: Flickr

The StogieGuys.com team has been writing about cigars daily for well over five years now. Yet in the 1,850 plus articles we’ve authored to date, I don’t think my colleagues or I have ever explicitly stated why we smoke cigars.

Perhaps we don’t need to. I suppose we all have our reasons. I smoke cigars. You smoke cigars. The fellow patrons at your local tobacconist, your herf buddies, perhaps even some of your family members…they all smoke cigars. At the end of the day, we’ve all come to the same conclusion: that a cigar-filled life is better than a cigar-less life. Amen to that.

And so we smoke. Despite the chorus of negative publicity, occasional dirty looks, and mountains of misinformation, we consciously select, buy, and smoke cigars. We keep carefully maintained humidors. We read about cigars. We pay high prices for rare smokes. And we routinely set aside 90 minutes or more to enjoy tobacco. This is what makes us Brothers of the Leaf.

I’ve identified four broad reasons why I love cigars, and why I go to great lengths to make room for premium tobacco in my life:

The taste. Words like leather, cocoa, nuts, pepper, cream, cedar, caramel, floral, etc. appear in just about every cigar review. Does any cigar actually taste like leather? Not really. I don’t think I’ve ever eaten leather. But there are no words in our vernacular that accurately describe the sensation of a fine-tasting cigar. This uniqueness in taste makes cigars indispensable.

Relaxation. I can’t pinpoint exactly why, but premium tobacco seems to soothe my soul unlike anything else. The sense of relaxation I get from an end-of-the-day cigar is priceless. Tobacco may be a stimulant, but what it seems to stimulate in me is peace of mind and clarity of thought.

The hobby. Loving cigars is about much more than the mere act of smoking. The combined efforts of caring for cigars, collecting them, seeking out rare smokes, and reading about the industry amount to a wonderful, dynamic hobby. When I was a kid I used to obsess over baseball cards; now I obsess over cigars.

Friends and family. Above all else, I love how cigars promote gathering and conversation among friends and family. Cigars are the ultimate icebreakers, helping me connect with new and old acquaintances alike. Some of the best, most memorable conversations that I can recall took place over a fine cigar. And nothing like a cigar helps you commemorate a special occasion with some great company.

So that’s why I smoke cigars. Feel free to let us know what you love about cigars in the comments below.

–Patrick A

photo credit: Stogie Guys

For some smokers, the best thing to see in a cigar shop is a humidor the size of Wyoming with more facings than an LAPD mug book. Others relish a lounge that combines the ambiance of the Gilded Age with modern day big-screen TVs.

My favorite sight? It’s one I‘m sorry to say I spot only occasionally: a group of young smokers enjoying themselves. It makes me optimistic. More often, though, I find myself in a room with people much closer to my age, which is anything but young. (Young is, of course, a relative term. When I use it, I’m thinking of those up to about 35 years old.)

That worries me. Because even though numerous cigar manufacturers and brand owners appear to be working overtime to attract younger smokers, the same doesn’t seem to be true for the majority of cigar shops.

I can’t help but wonder whether there’ll be smokers to keep them going after the Grim Reaper cuts down the current crop of patrons.

As I pondered this state of affairs, I decided to consult with a few experts, including Heather Haddad, whose Fumée Cigars is just outside Austin, Texas. She is not only a young (29) entrepreneur, she’s also among the most thoughtful shop owners I know.

She said Fumée attracts a fair number of younger smokers, though they’re frequently drawn by hookah. “Occasionally they will deviate from the hookah and get a flavored cigar (this is age range 18-21),” she wrote me in an email. “In the 22-35 age range, we have a minority, but they tend to be one-off type customers that come in for an event.”

Appealing to a wide spectrum in almost any venture is tough; although no one talks about the “generation gap” these days, it still exists.

“A perfect example is the music at my shop,” Heather noted. “The older guys want something softer with the volume down low, and the younger guys want some more upbeat music at a louder volume. Someone won’t get their way. In some cases these groups can coexist fine, but other times not.”

Some of Heather’s observations can be taken to heart by cigar fans in my demographic.

“An older regular taking a 20-year-old new smoker under their wing can go a long way to making that young person a lifelong cigar smoker,” she explained. “Educating new smokers of any age is also a great tactic to really draw them into the mystique of cigars. Keeping your store a positive one, without negativity or cliques, is key to new smokers feeling welcome.

“Shop owners should feel free to experiment (new events, new cigars, louder music) until they find something that clicks with the old guard and the new guard. It is worthwhile to spend some time on this because younger ‘spend $5/week‘ smokers are your bread-and-butter regulars ten years from now.”

Sounds like good advice, and I hope it gains traction. Some of it might not appeal to me (that loud music, for instance). But then again, I’m beyond the target.

–George E

photo credit: Flickr