Stogie Reviews: Private Stock No. 1
29 Mar 2011
There’s so much (mis)information about this Davidoff line floating around that I didn’t want to review these until I satisfied myself that I had the straight stuff. A conversation with Michael Herklots, general manager of Davidoff’s New York stores, provided answers to my questions.
First and foremost, these long-filler handmade cigars are not Davidoff seconds, mistakes, or throwaways. “It’s a brand, just like Avo is a brand,†Herklots said. The natural’s Connecticut shade wrapper and Dominican filler is a specific blend, one that’s repeated year in and year out just like any other cigar, he said.
After going through about half a box, I have found them every bit as consistent as cigars costing three or four times more.
“We really try to go out of our way to clarify that it is not a second,†Herklots continued. He explained Davidoff ‘s strategy to control cost: simple bands and simple boxes coupled with little promotion.
And keep the price down they do. If you look around online, you can find a box of 25 of the double corona-sized No. 1 (7.75 x 48) for about $75. The Private Stock brand also includes several vitolas in maduro as well as medium-filler cigars that are even less expensive. All are parejo shapes.
If you like mild cigars, I urge you to try this cigar. Make no mistake, though. You won’t close your eyes and think you’re smoking a Davidoff Classic. While I find a little of those special Davidoff characteristics in the Private Stock, the cigar is nowhere near as complex, rich, or flavorful. But, then again, it’s a $3 cigar.
While I don’t usually favor mild cigars for newcomers because they may not get enough taste, the flavors in this case lead me to make an exception. I’d probably recommend one of the smaller sizes, though.
I plan to keep a box on hand for when I’m looking to enjoy a mild cigar. It’s tough to beat, and for me it rates four stogies out of five.

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photo credit: Stogie Guys

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