Stogie News: Ad Strikes Out at Anti-Smoking Zealots
16 Sep 2010
La Flor Dominicana president and founder Litto Gomez has an ad in the latest issue of Cigar Aficionado that passionately makes the case against anti-cigar legislation.
The two-page ad features a message and pictures of unhealthy foods, wine, whiskey, coffee, and cigars surrounding a photo of Litto Gomez smoking. The message reads:
It’s Time to Speak Up
Every single one of the foods or substances you see here may end up killing you…if you abuse them. But if we take them with moderation, they are harmless and make our lives really enjoyable. For some draconian reasons, our law makers have singled out cigars. Why? I remember the reason was secondhand smoking. But, in parks? in the open air?…what is this!! If we let them get away with it, they will continue to take away pleasures of our life. As adults, we have the right to choose our lifestyle. As I recall, it was called freedom, and that’s what makes America the best country in the world. If you don’t smoke and think that this does not concern you…think again, because one day, after they are done with cigars, a fat congressman while munching on his french fries will write a bill taxing your favorite food. We should not let them legislate our lifestyle. It’s Time To Stop Them.
I am Litto Gomez.
This is my personal opinion. I am a concerned citizen that believes in freedom of choice. I teach this to my children.
Ads like this cost well over $10,000, so it speaks volumes that Litto chose to run the ad. And demonstrating that the message is what’s most important, he didn’t even identify his company in the ad.
photo credit: Stogie Guys